Every morning on the London Underground, a silent style code plays out, black coats, practical bags, and familiar silhouettes form a uniform worn by thousands. In this piece, we explore the rise of commuter conformity, from the omnipresent Le Pliage tote to trench coats rooted in military heritage. But as the city leans into function, where does fashion go next? This post questions the need for colour, creativity, and change on London’s real-life runways.

In the wake of newly imposed tariffs under Trump’s economic policy, the fashion industry faces a fresh wave of uncertainty. From rising import costs for American designers to global supply chain disruptions and a potential fast fashion decline, this post explores how politics is reshaping what we wear and why. As consumer prices fluctuate and sustainability goals clash with trade wars, the future of fashion is entering a new, more fragmented era. Discover the ripple effects now playing out across runways, retail, and wardrobes worldwide.

Image by: Uberto Fratini/ Gorunway.com, Feb 2025.